Looking for new ways to grow your online business? This issue we have some helpful resources to help you do just that, including five tips to improve your website’s design, a checklist for superior customer service and insights from a leading consumer electronics retailer.
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Yes I’ll beat on the meta keywords tag yet again. Google never supported it. All it is is free info for your competitors. Guaranteed there are items on your SEO to-do list like this that aren’t worth doing. Be outcome-focused, not activity-focused. Focus on what matters.
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Personally, I would recommend using HTML5 where you think that it already makes sense, perhaps reverting to HTML4 if you can determine that the browser won’t support the elements of HTML5 that you use properly. While this will not result in an advantage for your content in our search results, it generally wouldn’t be disadvantageous either.
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The improvements made by Google to its homepage once again highlight the importance of using a range of SEO techniques and getting your business noticed in as many productive ways as possible. We at SEO Consult can help you with all aspects of your SEO campaign and have the methods and tools you need to succeed.
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Halloween is the time of year when people dress up as ghosts, ghouls, goblins and other malevolent creatures that patrol the streets in search of candy and a good scare or two. In the SEO world, terrors lurk behind every corner of the web on a daily basis, pitfalls that can cause your site to fall in the rankings – or even worse, drop from the SERPs altogether.
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Just recently Google unveiled their newest feature; Google Instant. Google Instant is all about predicting what a user will search for, helping to fill in the rest of the phrase, and instantly giving the results. No longer will users be forced to wait for Google to reload; the results are simply instant (or close).
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Some of the tactical execution is different depending on resources and scope, but ultimately we need to use this data to understand how our SEO campaign is performing and to prioritize opportunities within the campaign so that we achieve the highest possible ROI.
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Title – Use the keyword you are targeting in the title of your content. The closer to the beginning of the title the better, but the main key here is that they appear somewhere. It is recommended that the title and the title tag are variations of each other and never the same.
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