Matt says they are now marketers and need to embrace universal search by integrating video, images, books, etc. As far as Google trends go for 2009, they will affect SEO’s as well. Matt reports how black hat SEO is “getting more malicious” and shamelessly illegal.
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Compared with the rise of newer marketing tools such as Facebook and Twitter, the corporate blog may seem a bit stodgy. But a new study finds blogging to the most important lead-generation source among social media options, followed by StumbleUpon, YouTube, Facebook, De.lic.ious and Digg. Of the 167 executives and business owners surveyed by Internet [...]
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There are still many untapped niches in terms of SEO, especially within localized and specialist industry segments. Again this offers great growth opportunities for smart business operators.
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There are 3 important elements to your webpage title. Every title needs to be unique. Web page titles weigh heavily in the algorithms of search engines and are not only important to them, but are also part of the first impression searchers usually look at after they perform a search query of your listing. It [...]
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Rule One: Stick to Your Keywords Pick a few keywords or phrases that describe your site. Use them, and words related to them, whenever it’s natural to do so. Repeating them uselessly is no good (rule Zero), use them in sentences, headlines, and links. Rule Two: Content is King Users don’t search for design, they [...]
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Every marketing tactic gets more scrutiny when budgets face the severity of a struggling economy. Marketers are increasingly responding to the accountability found in digital marketing, placing their budget toward efforts that they can clearly measure against. Put SEO under this microscope, and it consistently delivers. But marketers need to insure they are getting the [...]
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